Promoting Nonprofit Organizations

Promoting Nonprofit Organizations by Ruth Ellen Kinzey, MA

Promoting Nonprofit Organizations is a practical guide to developing and implementing a strategic public relations program to enhance a nonprofit’s reputation.
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Using Public Relations Strategies to Promote Your Nonprofit Organization

Using Public Relations Strategies to Promote Your Nonprofit Organization

Explore an easy-to-follow explanation on why nonprofits must take a more business-like approach in their communications. You will discover instructions on how to make newsletters, annual reports, speakers' bureaus, and board selection easy yet effective.
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The Kinzey Company is committed to helping you protect and enhance your reputation. We partner with you to develop a customized strategy that meets your long-term reputational and communication vision and goals. We then work with you to develop a strategic plan that can be delivered through your in-house team. Or if you prefer, we can manage the assignment for you.

A network of freelance talent and independently-owned agencies, our highly-skilled professionals possess expertise in the following areas:

  • Strategic Planning & Counseling
  • Executive Positioning
  • Media Relations & Training
  • Crisis Communication
  • Employee Communications & Engagement  
  • Corporate Reputation
  • Community Relations & Philanthropy  
  • Research & Evaluation
  • Communication Team Development
  • Investor Communication
  • Corporate Responsibility & Sustainability
  • Presentation Training
  • Government Relations
  • Cause-Related Marketing

  • Because of the flexible business model, we are equipped to address both large and small assignments. Leveraging the core expertise of each of practice leader, you are sure to have the correct combination of resources working together and dedicated to meeting your needs.

    We recognize that your success is our success. So, we are here to provide you with strategic solutions that help you reach your organizational vision, address reputational and communication challenges, build your corporate responsibility platform, and accomplish both your short-term and long-term goals. Whether you need strategic planning, consulting advice, temporary in-house support, customized training, workshops, or speakers for your company events, we are here for you.

    Headquartered in Salisbury, NC, The Kinzey Company is a female-owned business with a North Carolina HUB (Historically Underutilized Business) certification.

    Copyright © 2012 - Ruth Kinzey