Promoting Nonprofit Organizations is a practical guide to developing and implementing a strategic public relations program to enhance a nonprofit’s reputation.
Explore an easy-to-follow explanation on why nonprofits must take a more business-like approach in their communications. You will discover instructions on how to make newsletters, annual reports, speakers' bureaus, and board selection easy yet effective.
Strategic Reputational Management Solutions
Our goal is to design customized strategic solutions for your organization to help you navigate your reputational journey. Whether proactively charting your organization's course or responding to a crisis, we are there to help.
Strategic Planning & Communication
Strategic Planning Services
Every organization has multiple audiences with which it needs to communicate and build effective relationships. To manage your reputation with each of these groups, it is critical you develop a clear image and communication strategy, along with a well-designed plan to keep you on target and within budget. To make certain your public image is consistent with your organization's brand attributes, vision and culture, we provide support through a menu of strategic planning services:
Need assistance with key projects, initiatives or specific messaging? Let us help you communicate with critical audiences such as employees, media representatives, community representatives, consumers, special interest groups, government agencies, elected officials and investors.
Developing or refining your corporate social responsibility strategy? We help you examine and design critical elements of your corporate citizenship platform to create plan sustainability, enhance your reputation, engage your associates, and connect it with your corporate vision and branding work.
Workshops & Customized Coaching
Training, customized workshops and individualized coaching sessions are available. Whether helping your managers improve their communication skills, conducting practice sessions for your spokesperson, assisting executives improve their public speaking skills or reminding your sales force of key communication principles, we work with you to create a unique educational package that meets your objectives.
The Speaker Connection
Need a speaker for your organization? We address a variety of communication and reputational topics including:
Your Chief Communication Officer
Don't feel you can afford a full-time Chief Communication Officer to develop your company's strategy and plan? Concerned you don't have a cohesive or strategic approach to deal with your multiple stakeholders or don't have sufficient internal resources to complete the work? Want to make sure your key messages are properly packaged for your diverse audiences but no one on staff to design this? Have a key person out on medical leave or the position vacant and need assistance directing critical communication efforts for a limited period of time?