Promoting Nonprofit Organizations

Promoting Nonprofit Organizations by Ruth Ellen Kinzey, MA

Promoting Nonprofit Organizations is a practical guide to developing and implementing a strategic public relations program to enhance a nonprofitís reputation.
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Using Public Relations Strategies to Promote Your Nonprofit Organization

Using Public Relations Strategies to Promote Your Nonprofit Organization

Explore an easy-to-follow explanation on why nonprofits must take a more business-like approach in their communications. You will discover instructions on how to make newsletters, annual reports, speakers' bureaus, and board selection easy yet effective.
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How We Work

Creating Relationships

Trust and credibility are critical to reputational development. So, we partner with you every step of the way - from assessing your communication model to implementing the plan - to deliver a customized strategy that meets your long-term vision and goals.

An Integrated Strategy

Always strategic, The Kinzey Company seeks multiple opportunities and connections to ensure a comprehensive communication strategy is developed and executed. Our flexibility enables us to create all of project deliverables or leverage your in-house resources to complete assignments. A practical yet creative approach focuses on achieving results within budget. In fact, we can work closely with your team to ensure a program will sustain itself or a strategic plan be easily implemented, even when our assignment is completed.

Budget doesn't permit the hiring of a communication or reputation strategist right now? We also provide in-house leadership support for a finite period of time, helping you through a crisis or while you are short of staff. You determine the scope of our involvement and length of our engagement.

Experts on Staff

The Kinzey Company has a network of highly knowledgeable, proven professionals who partner on a project basis to ensure you of expert work. We provide you with a menu of services and contractual arrangements, so you determine what best meets your needs and your budget.

And regardless of the size or complexity of the assignment, you have the option of working with a single point person to simplify the relationship while receiving the benefit of all of our experts on staff.

Copyright © 2012 - Ruth Kinzey